Blog

Is there a difference between retargeting and remarketing?

Why the confusion?

  • 1 November 2021
  • Number of views: 696
Is there a difference between retargeting and remarketing?

Why the confusion? The fault lies with Google Ads. Google defines remarketing as the following: Remarketing is a way to connect with people who previously interacted with your website or mobile app. It allows you to strategically position your ads in front of these audiences or reconnect with them as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase or decision.

Net Promoter Score (NPS)

On a scale of 0 to 10, how likely are you to recommend...?

  • 11 August 2021
  • Number of views: 914
Net Promoter Score (NPS)

NPS is the percentage of your customers who would—or wouldn’t—recommend your company to their friends, family, or colleagues.

Text Marketing for Business

Use Text Marketing to Promote Growth!

  • 14 July 2021
  • Number of views: 564
Text Marketing for Business

Text Message Marketing For Business

Looking for an effective way to generate leads, connect with your audience, and convert more prospects into customers? Then, look no further than text message marketing .

Text marketing is a powerful and cost-effective strategy that can be used by any kind of business. It can work for online businesses, retail stores, service-based businesses, B2B, and more. It's been shown to deliver outstanding results when implemented properly.

 

QR Codes are Fun!

What type of QR Codes can I create?

  • 11 May 2021
  • Number of views: 817
QR Codes are Fun!

There are so many ways you can successfully use QR Codes. You may choose from URL, vCard, Plain Text, Email, SMS, Twitter, WiFi, Van Wraps, and even Bitcoin. 

QR Codes are Here to Stay!

The Anatomy of a QR Code...

  • 17 March 2021
  • Number of views: 661
QR Codes are Here to Stay!

It’s the 90s and you have just ejected your video cassette, leaving the square TV screen in a state of static white noise. Visually, that is what comes to mind when some people look at the QR Code. A complex matrix of black and white squares. Though looking like a pixelated image, each one of those squares is actually a marker serving a greater function in the information-sharing capabilities of the Code.

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