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With a minimal investment, you can create a community infrastructure that will attract the people you want and keep them on your site. By giving your members the familiar social-networking tools and capabilities to generate their own content, you'll ensure their interest and participation. That will give you an ongoing opportunity to convey your message to a willing audience.

Custom Profiles

You can allow the members of your community to create their own profiles and edit them whenever they wish. They can decide what information to include about themselves, who to share it with, and how it is displayed, and they can potentially customize the account interface itself, adding the features they want and removing those they don't need. Features can include wall and status updates, photo albums, friend lists, video galleries, and more.

Friending and Interest Groups

Users can form groups and admit or assign memberships based on interests, preferences, status, or any other criteria. You can give your members the ability to create new groups, define an unlimited number of sub groups, invite others to join a group, or respond to the invitations of their peers. They also can create friend lists to keep up with the people they choose.


You can allow users to create and manage blogs of their own as well as access and respond to the blogs of their colleagues. Bloggers will be able to compose, edit, add photos and videos, and much more through a simple interface that requires no html or special coding.

Message Boards and Forums

You can give users access to one or more message forums and allow them to post messages and read and respond to others. The forums can employ a full range of features including role-based permissions, moderated topics, closed and sticky topics, email reply-notifications, and much more.


In addition to forums and blogs, your users can also take advantage of the popular wiki format to create and maintain collaborative projects.

Versatile Messaging and Chat Systems

Members can contact each other through an effective internal messaging system that will allow them to single out one specific colleague, broadcast to particular segments of the community, or chat with individuals and groups.

Online Meetings and Training

You can use your community to host meetings or provide training in an interactive environment similar to those provided by commercial meeting software.