FEATURE
automobile online local exchange

AutoOLE-Dealer is the combination of a “toolkit” and a custom website within the AutoOLE. The toolkit and custom website is designed to make it easy for the dealer to contribute automobile information, products, and services to the AutoOLE-Portal as well as capture important potential customer data left while shopping their website.

New Vehicle Dealers
We have the technology to transfer data from your existing website, so joining AutoOLE is relatively hassle-free. In addition, if your site design needs an upgrade or if you need consultation on how to better leverage your website to your needs, we stand ready to assist at any time.

Used Vehicle Dealers
When we began to develop the AutoOLE-Portal, we heard that used automobile dealers were going to be the hardest to get excited about the Internet and they would be the hardest to sign up. But in a small-to-mid-size market, the used dealers can significantly contribute to the success of the AutoOLE-Portal. Adding the used dealers and their content makes for a much wider selection of vehicles (and the greater likelihood that buyers shopping for a specific car can be satisfied locally before they try going to ebay or another out-of-state dealer), and thus additional portal visitors and revenues.

With that in mind, we created a solution that gets both the used and new dealers excited about the potential and eager to sign up.

The standard package includes the product and any of the features that follow:

• A state-of-the-art laptop
• A Sony FD-Mavica camera
• A Palm Pilot
• Custom Site Design
• Multiple Photo Inventory Application
• Vehicle and Site Click and Email Statistics Reports
• Representative Participation Reports
• Search Engine Positioning
• One-on-One Training
• Monthly Training

Some optional features:

• Coupon Ad Placement
• Video Ad Placement
• Job Position Placement
• Wholesale site membership and administrative functions
• Home page messaging scrolling component
• Financial Calculator (year and month)
• Site visitor demographic capture component
• Site visitor marketing email component
• Potential customer marketing component (labels, envelopes, letters, etc)
• Custom reporting

With these features, we can provide the small used dealers the ROI picture they need to justify participation, and we can easily get the new dealers to become members.

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