Events

FREE Webinar: Google, Bing, and Yahoo Citations and Online Directories

Why citations and directories are important for Search Engine Optimization (SEO)...

Event date: 1/31/2019 3:00 PM - 3:30 PM Export event

  • Attending: 0
  • Seats: Unlimited
  • Remaining: Unlimited
Event registration is not possible anymore.

Market Focus: Faulkner County, Arkansas including Conway, AR; Vilonia, AR; Greenbrier, AR; Morrilton, AR; Russellville, AR; and more

Time: 3:00 PM

When coaching businesses in Faulkner County, Arkansas including Conway, AR; Vilonia, AR; Greenbrier, AR; Morrilton, AR; Russellville, AR; and more about Search Engine Optimation (aka SEO) or what we refer to as, "First Page Search Engine Positioning," we are frequently asked the questions, "Are Citations and online directories important and do they really matter?" The answer is a resounding YES! Unfortunately, a staggering 9 out of 10 local businesses do not have accurate or, for that matter, any information at all in the top 10-20 business directories. Why does is matter? The primary reason: Proper Directory Presence = A More Visible Business and More Customers.

In our 15 to 30-minute webinar, we will provide you with the in and outs of online directory marketing  as well as why they are important.

We will also provide you a list of the important directories for 2018 (including Google, Yahoo, Bing, Yelp, and more) and the configuable attributes of each directory. The primary attributes, spread out over all directories, follow: 

  • Business Name
  • Business Phone
  • Business Category
  • Description
  • Business Hours
  • Split Hours
  • Street Address
  • Hide Address (for home businesses)
  • City
  • State
  • Country     
  • Postal Code
  • Geo Coordinates
  • Website URL
  • Facebook Handle
  • Twitter Handle
  • Cover Image
  • Additional Images
  • Video Links
  • Payment Options
  • Year of Incorportation

By the way, this is a do-it-yourself-focused webinar. By obtaining the list of directories that matter and knowing which attribute need attention, you will be able to do this on your own. 
Come join us for this quick session pertaining to online directories and their relevance to your search engine positions in Google, Yahoo, and Bing.

Market Focus: Conway Arkansas and surrounding central Arkansas areas including Greenbrier, Morrilton, and Vilonia, AR.

Time: 3:00 p.m.

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FREE Webinar: SEO and Structure Data - What is it?

SEO has included the concept of structured data since 2011 - ever since Google, Bing, Yahoo! and Yandex got together to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. Unfortunately, there's still a lot of confusion around what structured data really is, what it’s for, and how and when to implement structured data for SEO purposes. A survey carried out last year by Bing found that only 17% of marketers are using (or were planning to use) Schema.org structured data markup.

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