An image is worth a thousand words. Image-centric social networks are generally very popular and have an impressive retention rate. These sites focus on the posting and sharing of images and short videos. For a successful social media marketing campaign, it is important to stay up-to-date on trends, and image marketing is one of the biggest trends.
Companies should consider event marketing in the form of webinars. Why? Event marketing has become one of the most effective ways to present or provide value to attendees (a potential or existing customer), often at no cost to them. In the process of hosting the event, your attendee often learns and ends up with the perception you are the “go-to” provider in your industry regarding product, services, and expertise related to the event topic(s).